Complete Podcast
Production Services
We take the guess work out of creating amazing audio and video podcasts that entertain, inform and connect with your audience
“As host and producer of Community Living Out Loud, Peter has created an exceptional podcast that showcases our programs while increasing awareness about the supports available to people who have intellectual disabilities.”
Brett Paveling, Manager, Communications
Community Living Mississauga
Your audience is unique.
Your podcast should be too.
Whether you’re a company who wants to reach new customers, an organization looking to connect with its members, or a charity whose focus is advocacy and fundraising, your podcast needs to be tailored to your needs.
That’s where we come in
Is this an audio or video podcast? Will you be recording in your offices, or would you prefer recording remotely? How often would you like to release new episodes? These are just some of the questions that make your podcast as unique as you are.
Our clients said it best
They asked for a process that was simple and transparent and that they be supported through every stage of production: from concept development and recording to launch, distribution and promotion. We are proud to have helped them reach their goals and we look forward to helping you achieve yours.
Don’t have the time?
We have the expertise
You might be saying, “I see the value in an audio or video podcast, but I don’t have the time to commit to it.” We understand. Scheduling guests, writing questions, posting episodes, it’s a lot of work. But there is a solution to the time dilemma!
Your in-house podcast production team
Think of us as an extension of your team, fully integrated with your communications department. Our scalable services are tailored to your needs, handling everything from production to post, and ensuring each episode aligns with your strategy and branding.
Podcasting should be fun
While podcasting is a powerful tool for boosting sales, fundraising, and membership, it’s also a chance to have some fun and get creative. Let us take care of the technical side – so you can focus on telling stories that will make your brand shine!
“Peter has provided video production services for us for many years. During the pandemic, he created our monthly podcast, allowing us to maintain quality communication with our members. We consider Peter a strategic partner of OSPE.”
Baijul Shukla, VP Corporate Strategy
Ontario Society of Professional Engineers
Full-service podcast production
for corporate and non-profit organizations
Concept Development
We work with you to craft a compelling podcast concept that will not only grab your audience’s attention, but blend seamlessly with your current branding and strategic goals.
Audio Editing & Production
Our skilled team provides exceptional audio editing and recording services to elevate your podcast to the next level.
Video Podcast Production
We offer expert video podcast production services, seamlessly integrating visuals with audio to enhance engagement across multimedia platforms.
Remote Podcast Production
Our remote podcast production services offer studio-quality audio and video recording, allowing you to conduct interviews from anywhere in the world.
Script Writing & Planning
Our planning and script writing services ensure meticulous attention to detail, crafting engaging content for a compelling podcast experience.
Training and Live-Coaching
Hosting a podcast isn’t easy. We provide pre-production training and live-coaching for hosts, including presentation and interview techniques.
Professional Moderator/Host
Don’t want to host the podcast yourself? We can provide professionally trained hosts to conduct interviews and moderate your podcast.
Promotion & Marketing
For a podcast to be successful, it has to have an audience. Our promotion and marketing services help expand your reach and connect with a broader group of listeners.
Some of our favourite podcasts
Testimonials
What Our Clients Say
We highly value the strong relationships we’ve built with our customers.
Their feedback is critical in helping us improve and succeed.
For our podcast, Architecturally Speaking, we’re thrilled to partner with For the Record Productions. Their team handles everything from music selection and high-quality recording to coaching and marketing tips. They’re quick to respond, ensure a smooth recording experience, and deliver a polished final product.
We have worked with Peter on several projects and now have him as our exclusive podcast producer and moderator. Each episode is very professional, and Peter’s moderating complements our host perfectly. We’re excited for more adventures in this arena.
Thanks to For the Record Productions for helping us successfully launch Tech Takes to a broad audience. Their technical and editorial expertise has been crucial to its continued success.
As host and producer of Community Living Out Loud, Peter has created an exceptional podcast that showcases our programs while increasing awareness about the supports available to people who have intellectual disabilities.
Peter has provided video production services for us for many years. During the pandemic, he pivoted to remote production and created our monthly audio/video podcast, allowing us to maintain quality communication with our members. We consider Peter a strategic partner of OSPE.
FAQ
What are the first steps when starting a podcast?
Starting a podcast involves several key steps, and our creative team is here to guide you through each one to ensure your podcast is unique and aligns with your goals. First, we help you define your concept and target audience, ensuring your content resonates with listeners. Next, we assist in developing a content plan and script, as well as choosing the right equipment and recording setup. From there, we provide support in editing and post-production to create a polished final product. With our expertise, you’ll have everything you need to launch a successful podcast!
What makes a great podcast?
A great podcast, especially for corporate and non-profit organizations, relies on several key factors. First, compelling content is vital; it should engage your audience and align with your goals, whether it’s communicating with your membership, advocating for a cause or increasing engagement with customers. Second, high production quality enhances the listening experience through clear audio and professional editing. Third, consistency in scheduling helps build an audience over time. Finally, incorporating storytelling techniques makes your message relatable and memorable, fostering a deeper connection with listeners.
Is creating a podcast expensive?
The short answer is no. It doesn’t have to be. The cost of creating a podcast can vary based on factors: Is it a video or audio podcast? Is it recorded remotely or in-person? Other considerations include equipment, number of guests, and podcast running time. However, we pride ourselves on the fact that your budget will never affect the quality or impact of your podcast, only the scope in which it’s produced. With the right approach, a well-executed podcast can resonate deeply with your audience, regardless of financial constraints.
What equipment do I need to record a podcast?
There’s no one-size-fits-all answer for podcast equipment; our skills as podcast producers is recommending gear tailored to your needs and budget. Typically, audio productions require good quality microphones and headphones for hosts and guests. But thanks to advancements in remote video technology, you can now record broadcast-quality audio and video podcasts using just a consumer microphone and webcam, significantly reducing costs. Please feel free to reach out for personalized equipment recommendations that suit your project!
What is a video podcast?
A video podcast merges traditional podcasting with engaging visuals, allowing hosts and guests to interact on screen. As the saying goes, “a picture is worth a thousand words,” and video captivates your audience far more than audio alone. Also, with remote video podcasting, participants can use their webcams to record from anywhere in the world. This format enables you to share your content on platforms like YouTube, significantly increasing your audience reach. Additionally, we provide an audio version distributed to popular podcast directories, ensuring your message is accessible to all.
What is Remote Recording?
Much like Zoom meetings, remote podcasting allows hosts and guests to connect and record from anywhere in the world. Thanks to advancements in software and technology, you can achieve near-broadcast quality audio and video recordings, elevating your content significantly. This approach also reduces costs associated with in-person recording, eliminating the need for travel or studio rentals. Plus, remote podcasting opens up a wider pool of potential guests and collaborators, enriching your discussions while maintaining high production standards.
How often should I post new episodes?
How often you post a new episode depends on your goals and audience engagement. A consistent schedule, whether weekly, bi-weekly, or monthly, helps build listener expectations and loyalty. Weekly episodes can keep your audience engaged, while bi-weekly or monthly may allow for more in-depth content and production quality. Ultimately, the key is to find a rhythm that you can maintain without compromising quality, ensuring your listeners always have fresh, valuable content to enjoy.
Can I hire someone to moderate my podcast?
Yes, our team includes professional talent who can serve as the moderator or host for your podcast. They will collaborate with you to effectively represent your brand, review your questions, and become knowledgeable about the subject matter to ensure a smooth experience. Additionally, we offer training for one of your staff members to become the host or moderator, providing support in interview preparation, live coaching, and strategies for engaging with guests. This training also focuses on voice modulation, pacing, and effective communication techniques, equipping your team member to lead your podcast with confidence.
How do I market my podcast?
Marketing your podcast effectively requires a mix of strategies to grow your audience and increase engagement. Here’s a list of standard ways to market your podcast:
1. Social Media Promotion: Share new episodes on platforms like Instagram, X, Facebook, and LinkedIn. Use short clips or soundbites to entice listeners.
2. Podcast Directories: Ensure your podcast is available on major platforms such as YouTube, Apple Podcasts, Spotify, Google Podcasts, and Amazon Music. The broader your presence, the easier it is for potential listeners to find you.
3. Collaborations and Guest Appearances: Partner with other podcasters in similar or complementary niches. Guest appearances can introduce your show to new audiences.
4. SEO Optimization: Use relevant keywords in your podcast titles, descriptions, and show notes to improve your searchability on Google and podcast platforms.
5. Engage with Your Audience: Create a community through your podcast by responding to listener comments, conducting Q&A sessions, and fostering discussions on social media or forums.
6. Email Marketing: Build an email list where you can update your subscribers about new episodes, behind-the-scenes content, and special offers.
7. Content Repurposing: Transform your podcast episodes into blog posts, YouTube videos, or short-form content on platforms like TikTok and Instagram Reels. This increases the reach of your content.
8. Leverage Reviews and Ratings: Encourage your listeners to leave positive reviews and ratings on podcast platforms. High ratings increase visibility and credibility.
9. Podcast Advertising: Consider running targeted ads for your podcast on other shows or relevant online platforms to reach a wider audience.
10. Cross-Promotion: Promote your podcast in your other business activities, newsletters, or websites, and get your guests to promote their episodes through their channels as well. To maximize your reach and engagement, our team can help you design a customized marketing plan tailored to your podcast’s niche and target audience. From social media strategy to audience engagement techniques, we’ll work with you to build a sustainable growth plan that keeps your listeners coming back for more!
